The most important factor in any seo project is the keyword research, you need to do keyword research to choose some high searched keywords for your project. It is also very important to analyze the competition of your keyword to be able to do some estimate about the effort and the money those the project might cost, so if you are  seo company it is good to know that before quoting the customer.

You may ask yourself why do I need that, is not the highest searched keyword is the most competitive one ? And the answer is; not all the times.
So let us assume that you have done your keyword research using Overture and chosen your main keyword (I will assume that it is “search engine optimization“) and it is time to measure the competition of this keyword using Google, I will use this convention; I will ask you a quesiotn and when the answer is yes from your side so it means the keyword is more competitive:

1- Search this keyword in Google and check if you can see Google Adwords on the result page, if yes are they a lot ? Is there “more sponsored ads” link at the bottom of the ad column ? Can you see horizontal ads above the results ?
2- Scan the first two pages quickly, are most pages those shown on the results  home pages ?
3- Check Google PR for the results on the first page, is there a lot of them +5 ?
4- Use Google allintitle operator. allintitle:”search engine optimization“, big numbers (i.e. +10 000) is high competition indication
5- Use Google allinanchor operator. allinanchor:”search engine optimization“, when you see a big number it means there are a lot of seo practices being done for this key phrase, since anchor text is SEOs preferred technic
6- Use Google allinurl operator. allinanchor:”search engine optimization“, this also SEOs preferred technic when you see a lot of results then the guys there for you
7- Use Google allintext operator. allintext:”search engine optimization“, this is good to check how many websites have this key phrase in the body of the page
8- Check the number of results that Google returns are they a lot ?
9- Can you see results from Wikipedia ? this is another indication about competitive keywords since Google tend to show results from WikIpEdia for high searched broad keywords.
10- I am still looking for one, but as you know for promotional reasons you can’t say 9 tips

If you are a Blogger you must read online about Bloggers those make a lot money online, let me give you some tips how to transform your Blog into a money machine.

There is mainly 2 methods to make money from your Blog:

1- Advertising programs like Google Adsense, this method is very good to monetize your Blog but you need a lot of traffic to earn significant income

2- Paid posts. Bloggers now charge from $5 to $500 to blog about a website and place a link to that site with a requested anchor text, you may ask now what shall I do to charge $500 per post ?

If you answer this question ”why those people paying me to Blog about your website?” you will know how you can charge more. Ok I will save your time and tell you how, actually they are paying you to get an inbound link from your Blog, the best way to get a link back is to get it from a Blog, since it comes from rich text page. So now you need to know how to make a link in your Blog worth more:

1- The higher Google page rank your Blog has the more money you can charge per post.

2- Niche Blogs will be able to charge more as the related websites will be more interested to get links from Blogs have their same theme.

3- Good to have your Blog on top level domain, don’t use free hosts.

4- Have a custom nice design for your Blog and don’t stuff it with adds and banners.

5- Try to be the authority in your niche, offer unique quality information  … BRAND YOURSELF

So now are you satisfied with your Blog and you think it is ready to be your money machine  …   if the answer is yes then you have many choices to monetize it through paid posting:

1- Go and sign up with paid posting services provider  Pay Per Post, Blogvertise and Review Me.

2- Go to seo related forms like Digital Point and offer your paid posts

3- Use the contact us form on our site to send us your Blog URL and your rate per post and we might be your customers for paid posting

HAPPY BLOGGING

Are you seo specialist and located in Toronto? Do you want to find seo job here is some point that you need to regard:
1- Keep building strong portfolio that includes your seo achievements (i.e. Ranking a customer on the first page with Google for a high search volume keyword).
2- You need to have some knowledge with other marketing methods (i.e Pay per click management, affiliate marketing and other marketing means)
3- It is an asset to know about HTML and CSS and if you can go farther and learn some programming languages like PHP that will be amazing
4- Experience makes the difference, if you want to find a good seo job you will need more than 3 years of seo experience
5- Copy writing skill is very important for seo if you have it
6- You need to show the ability to keep your self updated, seo changes on daily basis and you need to read daily about what is new

Now if you think that you have good credentials to apply for a seo job then write a good resume try to be detailed and use related technical words:
- Off page optimization skills
- Keyword research specialist
- On page optimization experience
- Link building strategist

Ready ? then go ahead and search for your job and if you live in Toronto you will know where is the best place to find a job, and to make it easier for you:
Search in Monster
And
Workopolis

If you one of uncle G fans like me and you like to use it even if you are looking for your lost keychain then go:
Google

You can also send us your resume using contact us button we may help you

Finally if you need any expectation about your potential salary, I want to tell you that this is really hard to be expected cause it depends on your skills and experience, but for sure is not going to be $8/hour (minimum wage in Canada), you can expect $15/hours and up.

Good luck

Aviva Directory – Alive Directory .. slow down guys

In the last three years the web directories industry has witnessed a significant booming, the reason behind that in my opinion is:

1- More webmasters get educated about seo and they know the impotency of inbound links in controlling the SERP so the demand for links has increased.

2- Links exchange has lost a lot of its value so the concentration now turned to the one way inbound links.

3- Getting one way inbound link from quality high PR website is getting harder.

So paid directories come as a good solution, it is fast affordable way to build links. Aviva directory and Alive directory are the new generation of web directories, they are high PR well promoted directories which I loved to add my websites there until the last month when they have changed their packages to more expensive annual fee based ones, and I think the reason they are charging so much is that they have high PR categories so it is a kind of blatant links selling now rather than directory submission especially that your listing their is with zero traffic guaranteed.

So guys slow down, even the oldest biggest directories like botw.org or uncoverthenet.com have one time fee listing, you need to know that many of your clients are seo companies those offer on time seo service package or one year seo course, so they would like to use affordable one time fee directory, for me I took both of you from my paid directory submission list and found another affordable directories those have one time packages and they are high PR (even their categories), so smaller directory owners should be appreciated for that.

Cheers